Brands
Weak retail reach
due to last-mile gaps
Distributors
Working capital
constraints
MSMEs
Manual KYC, collateral
heavy and complex procedures
Retailers
Limited stocking and sales growth
*As a result, sales velocity slows, distributors face inventory pileups, & brands struggle with retail penetration gaps
India's retail ecosystem-is driven by over 60million small retailers, face severe credit limitations
Despite contributing a massive share of national consumption, this segment remains under-financed.
Instant
digital onboarding
Zero-history
credit scoring
Quick loan
processes
Improved retail
reach
Reduced capital needs
and faster billings
Increased
stocking capacity




65K+
“Innovation must serve the common entrepreneur. If technology doesn't simplify life for a small retailer, it's not complete." -
Kousik Chatterjee
India's retail ecosystem-is driven by over 60million small retailers, face severe credit limitations
Despite contributing a massive share of national consumption, this segment remains under-financed.
12-15% sales uplift through increased retailer throughput
Improved distribution efficiency without additional credit burden
Strengthened ecosystem collaboration between brand, distributors, and retailers
Smart Dashboard: Track limits, repayments, and offers
Proven model resolving long-standing margin conflicts distribution
Margin uplift & better unit economics across the chain
Technology-ready APIs enable fast integration
Scalable across categories of brands (Telecom, FMCG, Farma etc.)
Revenue Sharing
Explore pilot with your distributor network
Joint roll-out via API integration
Unlock higher sales velocity & deeper market penetration
*As a result, sales velocity slows, distributors face inventory pileups, & brands struggle with retail penetration gaps